PRME Chapter ASEAN+

Vision

PRME Chapter ASEAN+ is committed to:

• Recruit signatories from all ASEAN countries

• Develop a culture where signatories:

  • Collaborate in advancing PRME

  • Share ideas and develop good practice and innovative approaches in Responsible Management Education with a focus on integrating the Sustainable Development Goals (SDGs) in research, teaching and engagement

  • Engage with UN Global Compact companies and industry with impact

• Become the leading catalyst for impact in responsible management education in the region

Mission

The mission of the Chapter is to:

• Provide thought and action leadership on the future of corporations and of responsible management education in the context of the UN sustainable development agenda

• Provide signatories with a forum to advance the Principles for Responsible Management Education in research and education.

• Advocate the Principles of PRME to all business schools in the region

• Forge linkages with industry, academia, and government in promoting responsible management

History

The PRME community in Asia has seen already many PRME Regional Fora held over the past several years:

• 1st PRME Regional Forum Asia at Kyung Hee University in South Korea, in 2010;
• 2nd PRME Regional Forum Asia at Tsinghua University in China, in 2011;
• 3rd PRME Regional Forum Asia at Keio University in Japan, in 2012;
• 4th PRME Regional Forum Asia at Ramon V. Rosario College of Business at De La Salle University, The Philippines in 2013;
• 5th PRME Regional Forum Asia that was held on 13-14 November 2014 at the University Utara Malaysia;
• 6th PRME Asia Forum at Goa Institute of Management in 2015;
• 7th PRME Asia Forum at the Faculty of Business of The Hong Kong Polytechnic University (PolyU) in 2016.

In this context, the PRME Chapter ASEAN+ was launched during the 5th PRME Regional Forum Asia in order to strengthen the participation of signatories of PRME at the regional level—to enhance individual and collective work, promote the adoption of the Principles of PRME in the region, which promote peer learning, dissemination of good practices, experiences and lessons learned—and to create a space for dialogue among the signatories of the region.

Following the 7th PRME Asia Forum in July 2016, the PRME Chapter ASEAN+ signed a Memorandum of Understanding with the PRME Secretariat, formally making the Chapter an Established member of the PRME Community.

PRME Chapter ASEAN+ encourages other business schools and institutions to join in and participate in the community website we have built.

Upcoming 2025

The PRME Chapter ASEAN+ has partnered with the Philippine Academy of Management in the Philippines to organize the National Business and Management Conference (NBMC) as we explore the status of Responsible Management Education (RME) in the ASEAN Region.

Join us on 27 November 2025, 1:30 PM, at the Natividad Fajardo Auditorium, Br. Andrew Gonzales Hall, De La Salle University, for an engaging conversation with distinguished leaders shaping the future of responsible management across ASEAN.

Past Activities

The 2nd PRME World Tour Research Paper Development Workshop hosted by the PRME Chapter ASEAN+ was held on July 27, 2022. The Call for Papers and Participants and registration details are here.

The participants in the paper development workshop had these to say:

The following are members of the Chapter Steering Committee:

Vasu Srivibha
Sasin School of Management, Chulalongkorn University, Thailand
Chapter Chair

Emilina Sarreal
RVR College of Business, De La Salle University, Philippines
Vice-Chair

Veena Jadhav
S P Jain School of Management, Singapore)
Secretary

Melia Famiola
Institut Teknologi Bandung, Indonesia
Head of Education

Stephen Homer
Sunway Business School, Sunway University, Malaysia
Head of Research

Nattavud Pimpa
Collage of Management, Mahidol University, Thailand
Head of Communication

Nelson Guillen
RVR College of Business, De La Salle University, Philippines
Head of Student Engagement

Priya Sharma
Sunway Business School, Sunway University, Malaysia
Past Chair and Advisor

For more information on the PRME Chapter ASEAN+, please contact:

Chapter Chair

Vasu Srivibha
Sasin School of Management, Chulalongkorn University, Thailand
vasu.srivibha@sasin.edu

Chapter Secretary

Veena Jadhav
S P Jain School of Management, Singapore
veena.jadhav@spjain.org