Course overview

This course provides an interdisciplinary introduction to the global economy, with an emphasis on the complexities of conducting business across international borders. Students will explore key concepts such as globalization, global trade, foreign direct investment (FDI), and the role of multinational organizations. The curriculum covers the economic, political, legal, and cultural differences across countries and regions, analyzing their impact on business operations and strategic decision-making. By integrating theory with real-world case studies, students will develop the skills needed to navigate diverse global markets and understand the regulatory systems that shape international trade, investment, and monetary transactions.

The course highlights the role of responsible international business practices in fostering global economic growth, reducing inequalities, and promoting sustainability. Students will engage in critical reflection, collaborative learning, and ethical reasoning to address challenges in the international business landscape.

Course Objetives

By the end of this course, students will:

• Understand and apply key international business theories and frameworks to real-world global challenges.
  
• Analyze the impact of cultural, political, legal, and economic factors on global business practices.
  
• Develop international marketing strategies for diverse consumer markets.
  
• Apply decision-making models to assess risks and opportunities in international business.
• Evaluate the role of international organizations like the UN, IMF, and World Bank in shaping global business operations.
  
• Design effective international business strategies for market entry, competitive advantage, and adaptation in foreign markets.
  
• Reflect on the ethical implications of global business practices, with a focus on sustainability and corporate social responsibility.